GoPro is a well-known brand in the world of action cameras and accessories. It was first created to provide adventurers, sports enthusiasts, and content creators with a compact, rugged, and versatile solution for capturing high-quality videos and photos in extreme and dynamic environments.
GoPro was founded in 2002 by Nick Woodman, who wanted to create a durable and portable camera that could capture his surfing adventures. The initial idea was to provide a practical solution for surfers to document their rides, but it quickly expanded to cater to various outdoor activities and sports. As GoPro cameras became more advanced and versatile, they gained popularity among content creators, vloggers, and filmmakers looking for an easy way to capture immersive, high-quality footage in challenging conditions.
The brand’s ability to deliver stunning visuals, combined with its compact design and mounting options, has made it a go-to choice for capturing adventurous moments and sharing them with the world. GoPro’s cameras are designed to be small and easy to mount on various surfaces, including helmets, bicycles, and underwater gear. They are favored for their wide-angle lenses, image stabilization, waterproofing, and compatibility with various mounts and accessories.
GoPro haslaunched its latest flagship camera, the HERO12 Black at a more accessible price of ₱24,990. Continuing its tradition of innovation and performance. Here are 12 reasons why you should get excited—and why you may want to preorder now!
HERO12 Black: Versatile, Feature-Rich and Fun!
1. Up to 2x Longer Runtimes: Dramatically improved power management system delivers 70 minutes of continuous recording at 5.3K60 (HERO12 Black’s highest performance setting), over 95 minutes at 5.3K30 and over 155 minutes of continuous recording at 1080p30, all with HyperSmooth 6.0 video stabilization on.
2. High Dynamic Range (HDR) Photo + Video: HDR delivers eye-popping high dynamic range photos and 5.3K+ 4K video.
3. Market-Leading 5.3K Resolution + 8x Slo-Mo: 5.3K video delivers 91% more resolution than 4K and an incredible 665% more than 1080p. Slow down to 8x slo-mo in up to 2.7K resolution. Or grab up to 24.7 megapixel frame grabs and 27 megapixel photos. Capture 4K video at up to 120 frames per second for 4x slo-mo.
4. Unmatched Wide Angle Perspectives with Max Lens Mod 2.0 Accessory: 36% wider field of view when capturing widescreen video and 48% taller field of view when capturing vertical video. Now with 2x more scratch-resistant lens and a durable hydrophobic lens coating that wicks water drops away.
5. Wireless Audio Support for Apple AirPods + Other Bluetooth Devices: Now you can record audio straight to HERO12 Black from Bluetooth devices such as Apple AirPods, earbuds, headphones and microphones—great for vlogging, scene narration and issuing voice commands to control your HERO12 Black from a distance.
6. Emmy Award-Wining Video Stabilization with 360° Horizon Lock: HyperSmooth 6.0 features next-generation AutoBoost that automatically boosts video stabilization as needed, while maintaining the smallest cropping margin possible with imperceptible transitions between crop levels. HyperSmooth 6.0 also enables horizon-leveling even with full 360° camera rotation in the Linear + Horizon Lock digital lens or in all lens settings when using the Max Lens Mod 2.0 accessory.
7. Versatile 8:7 Aspect Ratio: 1/1.9” sensor enables market-leading versatility with its extra-large 8:7 aspect ratio that can be cropped into vertical 9:16, widescreen 16:9, traditional 4:3 or full-frame 8:7 aspect ratios. Now available across all video resolutions as well as TimeWarp, Time Lapse, Night Lapse and all Night Effects modes.
8. GoPro-Exclusive HyperView Ultra-Wide Angle Lens Setting: HERO12 Black’s HyperView digital lens sets a new bar for immersive, wide-angle video. Also available as an even wider Max HyperView perspective when using the optional Max Lens Mod 2.0 accessory.
9. New Vertical Capture Mode: Capture vertical video with HERO12 Black mounted horizontally—perfect for sharing straight to vertically-oriented social channels.
10. Simplified Camera Controls: Updated “Easy Controls” for users looking for maximum convenience and streamlined “Pro Controls” for advanced users looking for maximum control and efficiency.
11. Night Effects with Still Images: Light Painting, Vehicle Light Trails and Star Trails enable pro-level capture with push-button ease.
12. Auto-Upload to the Cloud, Auto Edits + Unlimited Backup: Available for GoPro subscribers, HERO12 Black auto-uploads to your GoPro cloud account while the camera is charging, and you’ll receive an automatic highlight video after the upload is complete. There’s no limit to the amount of GoPro footage you can upload to your GoPro cloud account and all footage is stored at 100% source quality
Rugged, Versatile and Reliable theHERO12 Black is waterproof to 33 feet with no additional housing required and is built “GoPro Tough” to take a beating. GoPro subscribers enjoy “no questions asked” damaged camera replacement.
The HERO12 Black is available today for preorder at GoPro Official LazMall and Shopee Mall Stores and at GoPro Authorized Partners nationwide—Abenson, Camerahaus, Colours Foto, Electroworld, Henry’s Cameras, Inbox, Infomax, SM Gadgets, TechPro Unlimited, The Vault, Timeline, Urbangiz, and more for ₱24,990 as well as Max Lens Mod 2.0 for ₱7,490. Both products will be available in stores nationwide on Sept. 14.
