Are you a quick-witted, creative and passionate Gen Z content creator advocating for youth representation in creative and innovative spaces? Are you looking for the right brand that sincerely empowers the youth and nurtures modern channels of innovation and creativity without compromising values and functionality? Well, look no further as vivo is looking for young brand ambassadors that reflects its vision of producing design-driven, user-orientated and durable gadgets in both high end and midrange markets. vivo is assembling a new vivo Y series clique that will become the series’ ambassadors! Fonzi Fonz and Mitch Vlogs will each lead a clique…
Author: eduy
Hardware-enforced, AI-driven security computers for today’s business environment Digital security is at the forefront of today’s business concerns as the widespread shift to hybrid work exposed organizations to new and increased cyberattacks. This new reality comes with migration to hybrid-ready security systems such as those integrated by HP into its new business PCs. Enter the HP ProBook and HP Pro Desktop, part of the affordable HP Pro range of devices, powered by the latest 12th Gen Intel® Core™ i7 processor processor that delivers breakthrough real-world performance. You can expect performance that is intuitively scaled to your needs in the real…
As we try to effectively move past the era of the Pandemic, we have taken every bit of precaution that we can to ensure that we don’t allow COVID to take hold of us wherever we go. While we’re out, we go around in masks, we disinfect when we can, and we keep a safe distance from others in public. While we’re out, we do our best to have our guard up in an effort to stay healthy. It’s a different case when we’re at home or when we’re working. These are meant to be our safe spaces where we…
Entravision MediaDonuts Reports Strong Growth in 2022, Poised for a Solid 2023 Entravision MediaDonuts, an advertising, media, commerce, and ad-tech solutions company with world-class commercial partnerships with Twitter, TikTok,Spotify, Criteo and other tech platforms in Asia-Pacific, is gearing up to fast-track growth and expansion in 2023. Speaking during a media gathering at Shangri-la The Fort, Pieter-Jan de Kroon, CEO of EntravisionMediaDonuts, said that the company continues its strong growth trajectory and expansion in the region, which has only accelerated further since the acquisition by Entravision in July 2021. “2022 is shaping up to be a stellar year for our company, and the Philippines plays an important role in thisgrowth story,” de Kroon added. The Philippines is a dynamic and high-growth economy–and the growth rate of the advertising industry,especially digital, is proof of that. A study by eMarketer in March 2022 projects digital ad spend in the Philippines tototal USD 585.7 by end of the year. The amount is expected to rise to USD 631.9 in 2023, representing an almost8% increase year-on-year. Says de Kroon, “The Philippines continues to be one of the markets driving marketing spend and growth inthe region. Filipino advertisers are always open to learning new advertising platforms for that competitive advantage, and that has contributed significantly to this growth.” Entravision MediaDonuts is firmly founded on 3 pillars The Entravision MediaDonuts business is built on three main pillars: Social Media, Retail Media, and Performance Marketing. Social Media continues to command the majority of time spent online by users, and therefore also the majority of investment by advertisers. Entravision MediaDonuts is uniquely positioned as the Exclusive Sales Partner of Twitter in the Philippines, Thailand, and Vietnam, as well as TikTok Marketing Partner in SEA. Through geographical expansion, new partnerships, and social commerce capabilities, Entravision MediaDonuts’ expertise can help customers drive success on socialmedia platforms. Retail Media is expected to grow to a USD 160-billion industry by 2027. Through exclusive partnerships with Criteo, the largest commerce media platform for the open internet; Carousell Media Group, the number 1 recommerce marketing platform in Greater Southeast Asia; and ShopBack, the leading shopping and rewards…
When narzo announced that it was separating from its mother brand realme last July, it was somehow expected but still quite a bold move. With realme continuing its hold on the number 1 position for six consecutive quarters, I feel it was the best time for them to take the gamble and make narzo a standalone brand. In fact, the Philippines is actually the first country to have narzo “separate” from realme. Following realme’s footsteps, it’s now narzo who aims to be the next gamechanger brand, aiming to provide more affordable, all-rounder smartphones to Filipinos. At a media briefing, narzo…
The enabler and operator of ‘The Internet of Data and Computing’ (IoDC), through building a dynamic ecosystem can ensure both protection and maximizing the potential of data in the Philippines Singapore-based ParityBit, a privacy-enhancing technologies (P.E.T.) company formally launched in the last week, citing the importance of the Philippines and the unique opportunities the market presents as the company seeks to expand worldwide. ParityBit believes this is the right time to enter the Philippine market as opportunities in the fields of cybersecurity, data privacy and data protection abound globally and in Southeast Asia in particular. Since most of the countries…
Boasts of huge 5000mAh battery and AI-powered camera in affordable pricing Christmas comes early for Xiaomi fans, as the smartphone brand sets to unleash yet another beyond the price deal for the launch of the Redmi A1, consistent with its mission of making technology accessible to all. Power-packed with a quality camera, a huge battery, a large display, and a powerful chipset, the Redmi A1 is not short on specs – as befits an early holiday surprise for Pinoy shoppers. Now, unli-sharing of fun and “bida” moments is within easier reach, as Redmi A1 is made surprisingly very affordable for…
vivo beefed up its Y series with another affordable yet premium quality smartphone that promises its users the power to Max Out the Night. Meet the newest addition to its Y series lineup – the new vivo Y22s. Bigger capacity for limitless possibilities The vivo Y22s has an impressive Dynamic RAM of up to 16GB plus a 128GB ROM which is expandable up to 1TB storage let you enjoy a hassle-free and lag-free phone experience. Giving you a seamless gaming performance and seamless multi-tasking that can let you simultaneously run more than 10 applications smoothly. Uninterrupted fun in full power…
JBL, the leading audio brand that caters to all your audio needs introduces its newest range of speakers, gaming headphones, sports earphones and TWS devices at a grand launch held at The IslandPH in Uptown Bonifacio. The new lineup encompasses all aspects of sound, whatever your field. From professionals, to students, athletes, gamers, content creators, and more, every person can enjoy unique sound tailored to their own story. Everyone is a true original. We march to the beat of our own drums, with the freedom to design our life exactly the way we want it. Goodbye to treading the…
With the emergence and prevalence of digital transformation, PLDT Enterprise established the Philippine Digital convention in 2014 as a medium through which global industry mavens, thought leaders, and pioneers in technology could come together to help drive technological enablement among enterprises throughout the country, and region. For the past eight years, the convention has attracted C-level executives, business owners, and key decision makers with its feature of ground-breaking technology insights, exhibitions, and live demonstrations from esteemed business influencers and experts from all over the world—allowing it to ultimately grow into the Philippines’ biggest and most prestigious digital thought leadership event.…